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Trusted by 300+ partners
Free Calculator 🚀
Marketing ROI Calculator for Contractors
Project ROAS, all-in ROI, payback period, and 12-month revenue from your marketing spend. Defaults pre-loaded by niche.
Trusted by 300+ partners
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🧮 About This Tool
What the Marketing ROI Calculator Shows You
What It Is For
Find out if your marketing pays for itself by comparing what you spend with the revenue it brings in from signed jobs.
How to Read Your Result
ROAS compares revenue with ad spend alone. All-in ROI also counts agency fees and tools. If revenue is lower than what you spend, fix your funnel before you scale.
What to Do Next
If your return is low, check what happens after the lead: booking, follow-up and closing. If it is healthy, you have a case for raising your budget step by step.
Who It Is For
Insulation and home service contractors who want to know which marketing dollars bring signed jobs and which do not.
Trusted by 300+ partners
📍 How It Works
How to Use the Calculator
Enter your full marketing cost and the revenue it produced, then read your return and decide your next move.
Include Your Full Marketing Cost
Add ad spend, agency fees and software together. Looking at ad spend alone can make a campaign look profitable when it is not once everything is counted.
Use Revenue From Signed Jobs
Count only jobs that came from marketing leads and were actually signed. Quotes and pipeline are useful, but they are not revenue until the contract is signed.
Read ROAS and All-In ROI
ROAS shows what your ads return on their own. All-in ROI shows what your business keeps after every marketing cost. Look at both before you change your budget.
Look at the Full Year
Some homeowners take time to decide, and some refer their neighbours. A yearly view gives a fairer picture than a single slow month.
1
Gather Your Numbers
Pull last month’s total marketing cost and the revenue from jobs your marketing brought in.
2
Run the Calculator
Enter your numbers and read your ROAS, all-in ROI and yearly revenue.
3
Decide Your Next Move
Fix the weakest step if the return is low, or grow your budget gradually if it is strong.
🎯 Who It’s For
Who Should Use This Calculator?
Contractors who spend on marketing and want proof that it pays off.
Insulation contractors reviewing their ad results
Owners deciding whether to raise their budget
Companies comparing agencies or channels
Home service businesses planning next year
Contractors who want one clear return number
Trusted by 300+ partners
📈 Proven Results
Real Results, Not Just Clicks
Struggling to grow your business?
Stop Missing Opportunities: Unlock the Power of Our 360 Growth System
Our partners experience exceptional ROI by implementing our comprehensive 360 growth system. This system harnesses advertising platforms such as Meta and Google, combined with cutting-edge software, technology, and strategies like GoHighLevel, Appointment Setters, Automations, AI, Email & SMS, and more. By integrating these tools into a seamless strategy, we ensure every part of your funnel is optimized to drive maximum growth for your business.
